Advertising on the Italian Life website is the smart and cost effective way to attract holidaymakers to your privately owned self-catering holiday accommodation or bed and breakfast in Italy.  Italian Life is part of The Hoseasons Group whose brands include Chez Nous, Stilwell's Cottages Direct and Holidaybank so we are well versed in the key principles involved in successful holiday home promotion and letting.  By advertising with Italian Life, you will benefit from this know-how from day one.

It’s really important to advertise with a company that really understands Italy and is able to promote your property on a specialist website. Our independent research shows that many customers actively prefer a website focussing purely on the destination they have chosen and the Italian Life website does just that. Whilst those customers who are unsure of their holiday plans may look for a more generic website, (and we do have one called Holidaybank) customers who are committed to a holiday in Italy often seek out a specialist site, one providing an insight into the ‘real Italy’. Advertising on a specialist site is absolutely key to successful letting.

When you take out an advertisement with Italian Life before the end of December 2011 you’ll also receive a FREE advertisement for one year on the Holidaybank website which covers many destinations across Europe.  That way you’ll appear on two sites for the price of one, increasing your exposure to potential holidaymakers. The best of both worlds!

At the heart of any successful letting business lies a high level of service.  Italian Life take as much pride in promoting your property as you do in owning it and we remain fully committed to offering the service that you and your potential customers expect.  We understand the lettings market and because of this focus, our group has become a trusted name in holiday lettings, delivering a great experience and encouraging repeat business year after year.

Our year-round online and offline marketing campaigns ensure that Italian Life appears at the right place and the right time for customers wanting self-catering holiday accommodation in Italy.

• You will benefit from huge investments in online advertising and search engine optimisation to push Italian Life up the search engine listings.
• You’ll see advertising in the National Press to promote Italian Life as the first choice for book-direct holiday properties.
• We’ll target thousands of past bookers and enquirers from our database with e-shots to promote the Italian Life brand and to keep us in the forefront of holiday-seekers’ minds.

We have recently launched the new look Italian Life website ensuring holidaymakers can find properties quicker and easier than ever before.  The new site delivers:

• Usability-tested advert presentation, meaning that your property is showcased to its full potential
• Guided search with filter features which allow users to narrow their selections and book in a hassle free way
• A shortlist feature to make sure that once found, a customer can save your property to their clipboard to review later
• Google map search functionality for those bookers who prefer to check out the exact location of their chosen property
• An easy-to-use Advertiser Console, where you can log in 24 hours a day to update your advert at the click of a mouse.

We take pride in making it as easy as possible for holidaymakers to not only find your property, but to book as well.  Customers now expect to be able to check out your property, availability and price online – and then go on to book securely online by credit or debit.  That’s where our Book Online Service comes in.  Read more here